WHO WE ARE

National Trade Shows was founded in April 1974. We are the oldest travel industry trade show producer in the North American Market.

We were founded with the object of providing the most cost effective, efficient means of supplier-to-agent contact available in the travel industry. National Trade Shows has produced over fifty (50) seasons of our classic Mini-Trade/ Dinner Shows.

With the establishment of the WILLIAM GARDINER CORPORATION in early 1986, we expanded into the production and promotion of private label functions at our customers’ request.

National Trade Shows and WGC management and staff believe in an honest and straight forward relationship in which all parties are treated with respect and understanding.

WHAT WE DO

National Trade Shows produces a signature series of approximately forty (40) Mini-Trade/Dinner Shows each season. These shows are a blend of controlled sales environment and a low key social setting. We limit both supplier and agent participation. Our ratio is approximately three (3) agents to each supplier. Limiting agent attendees per agency, allows us to attract a heavy percentage of key agents and agency management. We additionally attempt to cover a variety of markets by including both suburban locations as well as secondary and tertiary markets.

WILLIAM GARDINER CORPORATION functions as an extension of the promotional departments of many of our customers. We have undertaken a vast range of marketing projects. We have managed and organized functions ranging from educational seminars, product launches, private label mini-trade shows, roadshows, conferences, etc. Additionally activities have included follow-up mailings, selective telemarketing and telefaxing, emailing, fam invitation and coordinating selective mailings and an extensive range of marketing services. This year WGC produced and managed over three hundred (300) functions for our customers. Both National Trade Shows and WILLIAM GARDINER CORPORATION strongly believe in the travel agency system and continue to expand within the system.

WHERE WE OPERATE

National Trade Shows operates in over eighty-five (85) markets in North America. Our Spring and Fall series covers markets in the NORTHEAST, SOUTH, MIDWEST and WESTERN regions of the United States.

WGC products private label functions throughout Canada and the United States at the specific request and needs of the individual company.

UNIQUE ASPECTS OF NATIONAL TRADE SHOWS/
WILLIAM GARDINER CORPORATION